The Swiss food & drink industry ranks amongst the most specialised and finest in the world.
In recent years Swiss producers are increasingly concentrating on exporting their products, as the domestic market is almost saturated. Since the production costs are high in Switzerland and the franc is strong Swiss exporters are targeting the high end of the worldwide market competing on quality rather than on price. Switzerland's food & drink industry is particularly advanced in the production of organic and convenience food where it also tries to service the demand of niche markets.

The industry seems not to be affected by the economic slowdown in contrast to most other consumer industries in Switzerland. Demand has remained stable and the industry has even been able to record a 3% growth over the last year. At present the industry has approximately 6000 employees and generates about 1 billion Swiss franks per year.